To be the leading provider of talent management, executive coaching, leadership and team development consulting in the region.
To partner with clients to provide integrated consulting services to attract, retain and grow talent to drive individual, team and organizational performance.
- Collaboration – work as a team
- Respect – value everyone
- Credibility – commit to our client
- Integrity – do what is right
- Excellence – outdo our best
- Accountability – own your action
The team at Al Afaq United believes that embracing and living the values will ensure the business continually improves. Many corporate businesses have similar values, however the point of difference to those that succeed, build a strong brand and reputation as well as retain their staff are those who ‘practice what they preach’ and ‘walk the talk’ with everything that they do.
Listening carefully to client needs, delivering on time and to a quality standard, and ensuring people are valued and respected is what we do best. Values that are communicated explicitly and become part of the business practice will help motivate all staff to stand out and take responsibility to ensure success and sustained quality of service.
We are at your service.